legion
Deliverables: 1 Animated Video
legion - Invest Like a VC
Project Overview
Legion empowers individuals to invest early in top-tier web3 projects, offering a seamless experience without gatekeeping or restrictions. The video was crafted to visually represent these key points through abstract yet impactful imagery, focusing on themes of growth, accessibility, and investment success.
Complexity level: High
Credits used: ~84
Design Approach
The video features a minimalist platform populated with abstract objects such as ladders, bills, and safes—symbolizing the world of investments. It utilizes frosted glass to create a sense of mystery and opportunity, while the Legion logo and shimmering balls visually represent access to exclusive web3 projects. The rotation of the platform and release of coins conveys the idea of unrestricted opportunities and financial growth.
Frosted glass wall: Concealing bright, shimmering balls representing investment opportunities. The Legion logo lights up, and a hole appears, releasing these balls onto the platform.
Growth symbolism: The balls inflate and flash with light, symbolizing investment growth.
Rotating platform: Revealing a frosted glass cube with inscriptions like “no restrictions” and “no gatekeeping with tokens”. The safe door opens, releasing a mountain of gold coins toward the viewer.
Metal pyramid transition: A dynamic final shot, as a glowing red pyramid lifts off the platform, transitioning seamlessly into the Legion logo to close the video.
References
Project Highlights
The Legion video showcases a visually compelling narrative that encapsulates the platform’s key offering—enabling everyday individuals to invest like venture capitalists. This project stands out through its minimalist yet powerful visual storytelling, emphasizing unrestricted access to high-quality web3 projects and the opportunity for financial growth.
Visual Metaphors for Investments: Abstract objects like ladders, bills, and safes were used to symbolize the investment world, while frosted glass and glowing balls represented the exclusive nature of early investments.
Key Message Delivery: The video effectively communicated the core messages of "no restrictions", "no gatekeeping", and "invest like a VC" through bold imagery, such as a safe bursting with gold coins.
Futuristic Aesthetic: The combination of minimalist design, rotating platforms, and glowing objects created a futuristic and sleek visual experience, reinforcing the cutting-edge nature of the Legion platform.
Dynamic Transitions: The video closed with a striking transition featuring a glowing red pyramid, leaving a lasting impression as it morphed into the Legion logo, solidifying the brand’s identity and mission.
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